I’m Chloë, I’m obsessed with upcycling, and I’m excited to say that I’ve made a
successful brand out of it. There I said it.
My business has come from a deep rooted passion and love for reusing materials
(and I loosely say ‘materials’ because if you’re a serial upcycler like me, you
do get handed the most unlikely things to repurpose!)
Within a year of starting out, I’d styled my own catwalk show, my designs were
seen in The Times and I’d made firm connections with an influential buyer, which
later saw my work being sold in the likes of Fenwick in Bond Street. I went on
to show my designs at London and Milan Fashion Week.
Although my business was on the outset seemingly glitz and glam, financially it
wasn’t paying off, plus I was starting a family, so time and resources were
changing and I had to adapt.
After a rebrand, or maybe a business facelift (the only plastic reference you’ll
no doubt hear on Sustainable Fashion Streets) my business took a huge sigh of
relief.
I was in control again…but my business hadn’t changed really. If you look at the
heart of what I do, it’s always been the same. Reducing (waste), reusing and
re-loving.
I just had to learn to alter my language, my copy, and more importantly get
control.
I’ve never had a business loan, I never had a mentor, I’ve never had any
business advice. I literally started with a passion.
And I want to hear yours.
WHAT I CAN HELP WITH:
If you’re running or starting a sustainable Fashion (clothing or accessories)
business, I want to hear from you.
I can help with finding that throughline in what you do, to then build on your
‘story’. That narration, will be your language to the heart of your business.
If you need help with branding or marketing, social media or even preparing for
meetings and shows, I’d be delighted to hold your hand through the process.
With this 3 x session course, we can really start to work together on a plan on
working towards three main goals / challenges, to set you off on your journey.
Repurposing is problem solving (which I love doing), so share your ideas,
thoughts and dreams, and let’s connect.
WHAT TO EXPECT
* 3 x 1-hour online meeting.
* Honest and straightforward answers to your questions
* Feedback on your ideas or challenges